Insight from the outside.

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About david

For the last 7 years, while running my own startup studio, I have created businesses, brands, products and interfaces. I led design-, development-, and new product development teams for startups, scale-ups and corporates such as Nike, Rabobank, KPN, Reed Elsevier and ID&T. During this time I helped business leaders clarify their needs, increase their quality, unblock teams, and create momentum. In 2019 I decided to quit my company to focus my skills on helping leaders build honest brands that are led with responsibility, openness, honesty, care and vulnerability at their core.

Interconnectedness - Interdependence. Inclusion. Collaboration. Humanity. Connection with ourelves, each other, and with Nature.
Resposibility - Being conscious of our influence and the impact we have on others and the world around us and act responsibly and with kindness.
Curiosity - Trusting our curiosity to see and lead us beyond our obstacles to explore our creativity, find joy, act on behalve of our own and our shared wellbeing, and also to engage in the difficult conversations.
Love for life - To let the love for all living see what we need to do and guide our decisions.

He believes that:

• We need more female leaders and feminine values leading our businesses and nurturing our cultures.
• designers should always be conscious of the influence they work with, both that of themselves and their clients. Be ethical in your work.
• we should choose courage over comfort when facing difficult conversations.
• we should always let our moral compass play a part in our decision-making.
• showing gratitude and keeping a gratitude journal will help you walk this earth a little more lightly, more connected, and with more joy.

He is currently researching: Regenerative Leadership, Systems Design (and how to apply both to branding). Transitional spaces.

He is currently reading: Essentialism, Regenerative Leadership.

He enjoys: Writing, reading, running, bouldering and going on mini adventures with his two beautiful boys.

He would love to work with: Patagonia, Amani Institude, Ashoka, Schumacher College, Acumen, Movements for positive change, and any kind of B-Corp.

David is part of